What Clients Want from Law Firms: The strategic necessity of personalised client relationships

How do law firms build truly personal client relationships in a digital world? LawNet's Helen Hamilton-Shaw explores this subject in her contribution to What Clients Want from Law Firms, a new title from Globe Law and Business which you can read below.

In an era where the legal sector is increasingly driven by technology and efficiency, the human element remains indispensable. Personalised attention in client relationships isn’t just a nice-to-have; it's a strategic imperative that can define a firm's reputation and success. At its core, personalised client care involves more than just meeting client needs - it’s about creating meaningful, empathetic connections that resonate at an individual level.

This chapter explores how law firms can harness the power of personalised client care to build lasting trust, enhance client satisfaction, and ultimately, distinguish themselves in a competitive marketplace. By delving into strategies for empathy, transparent communication, and the balance between technology and personal touch, it considers the essential elements for a truly client-centric approach in modern legal practice.

Read the full chapter here. (PDF download)

Watch the webinar (60 minutes)

The full publication is available to purchase from Globe Law and Business, here.